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With .ORG, your organization is linked to an established brand of trust and integrity. As one of the original top-level domains (TLDs), .ORG domain names have become the preferred registry of organizations dedicated to serving the public interest. Today .ORG is considered one of the most trusted domains on the Internet.
If your organization is a non-commercial entity – nonprofit, foundations, cultural institutions, religious organizations and others – people expect to meet you in the .ORG community. However, trading companies also benefit; an .ORG domain gives a charitable arm credibility while still protecting your brand.
What a .ORG can do?
Develop confidence. .ORG passes credibility. It’s the domain that people most often associate with charities and other nonprofit organizations.
Provide valuable, well-meaning information. .ORG sites are known to contain valuable and unbiased information.
Improve fundraising. A site with the extension .ORG is considered the best for fundraising online.
Help Reach Your Audience: The vast majority of Internet users associate .ORG with nonprofit organizations and humanitarian causes.